WHAT YOU NEED TO LOOK FOR WHEN SHOPPING FOR OUTDOOR DIGITAL SIGNAGE
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Restaurants signs greatly affect the look of any restaurant, and to make sure it stands from the rest, many are considering going digital.

But when shopping for digital signage, businesses need to look for the right digital products as not all digital solutions out there are the perfect fit! And with the persistence of Covid 19, many restaurants struggle to stay afloat, relying on curbside pickup and drive thru services, but not just any screen will do!!

Here is how UTG’ s Outdoor Digital Signage solutions (Outdoor Menu Box and Digital Drive-thru) play a significant role in bringing in more sales, profitability and brand identity.

  • The right hardware

UTG’s series of Outdoor Digital Displays are specifically engineered for external usage to withstand any temperature and weather types.  They are robust enough to withstand various weather conditions, heat, direct sunlight, water, dust, moisture, wind, rain while displaying a high-quality picture even in direct sunlight.

To be clear:  They are not just TVs in enclosures!! See our other blog about the difference between regular TVs and UTG’s commercial grade screens.

UTG’s outdoor displays are built to have maximum protection from hostile operating environments and can withstand extremely harsh environments.

  • The right software

Let’s start by saying:  Clients do not need to be experts in programming! 

Easy to use:  Going digital with your outdoor displays requires a reliable digital signage software to manage your signages remotely and in real-time. With UTG, finding the right software is no hassle as all our products are all-in-one displays with a reliable, user friendly online Content Management System (CMS).

Secure: Let’s talk security! The digital world is often the prey of hackers, scammers, and fraudsters.  UTG’s CMS is secure, safe, and innovative online solution to manage digital content that is trusted by users all over the world, including governments and municipalities.

Accessible: UTG’s digital signage CMS software features advance scheduling, different layouts and allows to manage signages and update content from anywhere in the world, on any devices such as laptops, smartphones, and tablets.

  • A professional advice

UTG’s experts work with business owners from start to finish, advising on absolutely everything! From the type of signage to its location, as the latter plays a critical role in attracting potential customers.  UTG will advise on where best to locate your screen to be completely visible to ordinary passers-by, avoiding any obstructions such as poles, houses, building, trees etc.

Did you know that almost one-third of outdoor signages nowadays are digital, according to eMarketer

UTG’s experts also advise on the design of the display when it comes to layout, colours, fonts, graphics and more while incorporating dynamic and interactive content and QR codes.

  • Integration with other solutions

With UTG’s Outdoor Digital Signage, customers can take advantage of integrating their signs with other solutions to have access to more functions such as automation and analytics tools.  These allow to track the signage impacts, connect to website, social media pages and emails to make the brand more accessible to the target audience.

Finally….

Static signages ARE fading away, and the outdoor digital signage market is gaining momentum, but the key is to know which digital signage to invest in! Our experts are available to have a chat at no obligation! Connect with us today!